With more than 90% of property searches now beginning online, a strong digital footprint is more important than ever. Through a dedicated commitment to innovation, Coldwell Banker has now achieved dominance in the digital world providing independent sales associates with exclusive marketing tools.
Internationally recognized for its television rating system, otherwise known as household ratings, Nielsen Ratings is known as the global standard for measuring audience engagement. This year, Nielsen Net Ratings identified Coldwell Banker as the #1 real estate brand online for the second year in a row with over 18+ million unique visits, surpassing other brands by at least 3 million visits.
Affiliating with the most visited real estate brand online, means that your listings can have increased visibility across the vast Coldwell Banker network of digital platforms, including robust mobile sites and apps featuring vital property information, engaging photography, content, and videos. To ensure property exposure to the greatest audience, listings are also syndicated to over 800 web partners and the world’s leading real estate websites.
Additionally, Coldwell Banker has solidified its position as the most influential brand on social media successfully achieving the highest Klout score of any real estate brand. According to Pew Research center, 74% of online adults use social networking sites and with over 200,000 followers on Facebook & Twitter as well a powerful presence on Instagram, Pinterest, and other social media outlets, Coldwell Banker can provide a clear benefit.
As a global leader in real estate, Coldwell Banker attracts buyers and sellers from around the world through its dominant online and social media presence.
Experience the advantage of affiliating with Coldwell Banker Residential Brokerage, the #1 residential brokerage in the nation.